BBA in International Marketing Manangement
International American University
The BBA in International Marketing Management is an undergraduate program designed to provide students with a strong foundation in global business and marketing strategies. This program covers key concepts such as international market analysis, cross-cultural communication, global branding, and marketing research. Students develop both theoretical knowledge and practical skills essential for thriving in a global corporate environment.
The curriculum emphasizes strategic thinking, adaptability, and innovation, preparing graduates to address the challenges of dynamic international markets. Ideal for aspiring global marketing professionals, this program equips students with the tools to drive business growth and succeed in multinational organizations.
Awarded by
International American University
Credit Value
120 ECTS
Duration
24 Months
Study Mode
University LMS
Structure
5 Taught Research Modules
Assessment
Research Based