MBA in Marketing

Yes, you are eligible for the program, if you have a valid master’s degree in any domain or any other post graduate qualification that is equivalent to master’s degree. In fact, your experience adds value as the DBA program involves applied research. Hence, you can contribute to the knowledge base of the industry that has provided you a good career

Yes, all our learners are supported and closely supervised by a team of qualified and experienced professors throughout their DBA journey. There is nothing to worry about if you are not from an academic background. The DBA scholars go through 5 taught modules in the first phase which is followed by research work. The modules cover various aspects of academic and applied research. The scholars also have 1-2 meetings every month with their allotted supervisors to review the research progress. You are supported throughout the DBA journey.

No, you don’t need to appear for any eligibility test. Your academic qualifications and work experience are enough. Our Academic committee will evaluate your educational qualifications and work experience before admitting you to our DBA program.

The minimum duration of our DBA program is 2 years but an extension can be provided under extenuating circumstances. The learners will be expected to formally apply for an extension.

The DBA program is organized into three phases: Coursework, Research lab, and Doctoral thesis. Course work covers the 5 taught-modules, namely Research Methods, Qualitative Methods & Techniques, Quantitative methods & Techniques, Research Tools, Research Proposal. Additionally, sessions will also be conducted to cover the statistical tools of research.